Our mission for membership organisations:
We’ve noticed more and more of our clients are membership organisations with the same membership struggles. That’s why we’ve made it our mission to help membership organisations attract, recruit, engage and retain members.
Lighthouse has been supporting businesses for over 20 years. Some of our clients have been been with us since the early days and some we have picked up along the way. We think it’s testament to our great work that so many of our clients have stayed with us for this journey. We’ve built a fantastic team orientated about turning our clients dreams into reality.
For some of our clients its Building Brands, we’ve supported many businesses create memorable online experiences which can be delivered throughout their touch points with customers. Almost all of our clients recognise that internet marketing is crucial for all modern organisations, but not all of them understand the nuances of Generating Demand online. The fact is marketing techniques evolve all the time but the Inbound marketing method is still the no one way to attract and convert new customers. Getting new customers is easy, but what about keeping them? By Harnessing Loyalty of your consumer base you are maximising the return on your marketing efforts, retaining members & customers and generating natural social proof (the secret sauce of membership marketing).
Modern organisations deal with a colossal amount of data. The job of collecting, organising, automating and securing data is a skill set in high demand. We’re proud to have some great data professionals and the software to manage the job.
Digital Transformation starts with an idea. But turning that idea into reality requires skills and experience. Our managers are trained in Digital Architecture to ensure all our projects are built on firm web foundations that allow us to follow a Growth Driven Design philosophy.
Our design team includes both UI/UX designers who focus on delivering the best digital experience and creative types that can whip up presentations for webinars, white papers, create engaging icons or complex infographics.
Whilst everyone else is concerned with engaging people, someone needs to make sure that those robots and web crawlers get their say whilst reviewing the potential for boosting marketing messages using paid search.
Social media is easy to do.. badly. Sometimes companies find themselves wasting important resources in a talking shop that doesn’t improve their bottom line. We have a team responsible for training and supporting teams with assets and guides to do more with social media.