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Channel Guide

Social Media Marketing

Learn how to use social media content and interactions to engage and connect with your audience, build brand identity and foster community relationships.

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Social Media Quick Wins

Social media is a powerful channel for attracting and engaging members. These quick wins will help you achieve that little extra from social media marketing.

  1. Include a brand or campaign #Hashtag in your Twitter bio.
  2. Get your team to be the first to comment on social posts
  3. End your Twitter Bio with a Call To Action 
  4. Use Capital Letters in Hashtags
  5. Say thanks to new followers
  6. Check which Twitter lists you appear on
  7. Setup a ‘Google alert’ for brand mentions
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