Mike Scott
14/05/2025
A free, live workshop for teams who want to turn more browsers into learners — and more learners into loyal returners.
If you’re running short course campaigns but aren’t sure what’s working — or where leads are dropping off — this session is for you.
We’ll show you how to apply the Value Ladder model to your marketing efforts, assess the learner journey stage-by-stage, and uncover practical improvements you can make right away.
You’re attracting interest — but it’s not turning into enrolments.
You’re missing a joined-up journey — and it’s holding back results
The data’s unclear, and so are your next steps.
You want a framework that makes sense — and scales.
You need a structure everyone can understand and use.
Meet your facilitator and set the tone for a strategic, action-focused session.
Explore the hidden challenges in moving learners from interest to enrolment.
See how the Value Ladder helps structure growth, engagement, and retention.
Use our worksheet to assess your learner journey and identify quick wins.
Learn the difference — and how to build a marketing system that works.
Focus on what matters most — and how to get your team aligned around it.
Ask questions, share reflections, and get access to exclusive follow-up offers.
